LBS has archived two more webinars from their “2024 - The Year of the Customer” digital conference. Below you can view “Providing Consistent Creative “Surprise” for Your Customer” from Blaine and Honey Parker. They discuss how you can use surprises that can enhance your station's value and help clients sell their products.
The second webinar that is now available to stream is titled “Mastering Your Station’s Reputation for Advertisers, Prospects, and Community” from Melody Spann-Cooper. She talks about how vital the reputation of your station is, how to make your station stand out, and also how your team can collaborate to build a local perceived value of your station.
View “Providing Consistent Creative “Surprise” for Your Customer” here.
Watch “Mastering Your Station’s Reputation for Advertisers, Prospects, and Community” by clicking here.