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Revitalize Local Auto Ads: Free Webinar Nov 12th @ Noon


As part of its 2nd Tuesday Series, LBS will be hosting a free webinar titled Revitalizing Local Automotive Advertising for Your Station. The webinar will be held on Tuesday, November 12th at noon and will feature John Tkac, LBS Auto Expert.


It’s time for another insightful LBS webinar tailored for broadcast leaders and sellers! In this session, we’ll delve into the exciting future of the auto industry. As 2024 draws to a close, it’s evident that the local automotive sector is doing more than overcoming challenges and that 2025 is poised to be an even better year for your local dealers. Find out why auto dealers are increasingly moving towards greater investment in local radio and television advertising.


The next twelve months promise to deliver big for local auto dealers and look to provide significant opportunities for growth and innovation. We will discuss invaluable strategies to elevate your automotive ad-selling efforts, actionable insights that will help attract more advertising dollars from local dealers, and how to solidify your station’s position in the dynamic auto landscape. Don’t miss this opportunity to prepare for a successful 2025!


LBS Auto Expert John Tkac is a renowned auto authority and will equip you with the tools you need to engage in high-level conversations with your dealers. These conversations translate into increased revenue for you. John brings a wealth of experience to the table, having managed one of the largest car dealer operations in America. He is a trusted consultant and advisor to LOCAL auto dealers, which keeps him up to date on the industry and makes him the perfect guide for your journey to success!


This webinar is provided free of charge to NYSBA Members in good standing. You must register in advance here.

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