The ability to drive revenue around Online Gambling in local markets may deliver a much-appreciated windfall of local advertising revenue to media sellers this year.
BIA and Nielsen examined the opportunity during the webinar, Online Gambling and the Promise of Incremental Ad Revenue. The discussion revealed growth estimates for the next two years, DMAs generating the most Online Gambling ad dollars, importance of TV advertising for Online Gambling services, and the genres & programs garnering the largest share of Online Gambling ad dollars.
View this webinar to hear the latest insights & intelligence to drive your share of this fast-growing advertising category. This webinar is offered for free to NYSBA members in good standing
To access the webinar click HERE.
To access the webinar slides click HERE.
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