A recent analysis appearing in Inside Radio by Jacobs Media highlighted the importance of radio on digital devices. The analysis noted:
“With more Americans working remotely and the number of functioning AM/FM receivers in households slowly shrinking, digital delivery of broadcast content has never been more important. That’s coming into sharper focus as surveys show how core radio listeners have tuned to their favorite radio stations on various digital devices while quarantined at home.”
This observation is important. It is entirely possible that in a post pandemic environment many people will remain working from home.
To see the story in Inside Radio click HERE.
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