Edison Research – On-Line Radio Listening Increases

A recent article in Inside Radio reported the results from Edison Research’s “Share of the Ear Update.”   The article noted:

“The percentage of AM/FM radio listening taking place online hit double digits for the first time in May 2020, amidst disruptions to media consumption caused by COVID-19. According to the latest Share of Ear update from Edison Research, 10% of AM/FM radio listening among Americans aged 13+ came from streams last month while 90% occurred on a traditional radio receiver.”

To see a copy of the analysis in Inside Radio click HERE:

 

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